SneakerCred Rivet Patent

How a tamperproof rivet can open up a new marketplace for sneaker authentication

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Late to the game? Not even close

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Congrats Steve! You made the Forbes Worst Tech Predictions list.

The game SneakerCred is playing

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What’s the difference between GOAT and SneakerCred?

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What’s the difference between Nike’s patent and SneakerCred’s?

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How does Chronicled’s approach differ from SneakerCred’s?

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Welcome to our augmented reality future brought to you by Minority Report and Replicas
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$1,100 Bluetooth reader and an actual size tolltag sicker (3 in x 3.75 in)
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The inverse square law establishes that you cannot innovate beyond what the fundamental laws of physics will allow.

It’s an unscientific expectation that in the future we will see ranges for these NFC chips increase by 10 fold.

Chronicled’s other wrong assumption

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Various security seals. Here is the pretty animated version (scroll down).

So in summary NFC chips don’t work as envisioned and are not even necessary to prevent counterfeiting. This greatly reduces Chronicled’s value proposition.

Chronicled’s tags are big

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The initial feedback to this idea was along these lines:

“This is taboo, you know that right?” — Q

“Modifying a collectible sneaker in this way with this rivet is forbidden. To even suggest such an action is an outrage, an affront to the delicate sensibilities of sneaker culture. A rivet in the top eyelet of a sneaker is an absurd anathema which shall be roundly rejected!” — Jeeves

“It ain’t gonna work man, they neva gonna go for it.” — Mo’Money

After asking a few questions however things always change:

Just by talking to people, they spontaneously become willing to consider how valuable the 1 cm x 1 cm real estate on the top of their first shoelace hole really is. This is truly prime real estate and every sneakerhead has the choice to build on it or not. No one else can make this choice for you, only you can make it. If you feel that the ROI will be worth it then go for it.

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Don’t believe me? Take it from the rich white guy, “It’s Free Real Estate.”

Now it’s your turn!

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Written by

Incentives architect for TandaPay

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